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Thanks to the 85 000 visitors
of Macef January!
See you from 5th to 8th September 2008
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| ARE YOU AN EXHIBITOR? |
Are you an exhibitor and you always want to know the latest on Macef?
Log in to MyMacef and you'll be able to access new, personalised
services.
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| A HOTEL FOR MACEF? |
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Book your hotel on line now! |
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| MACEF MAG |
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The new Macef magazine designed for sector
operators, a new way to keep you informed about Macef
and its companies, their history and the development of
products, sectors and markets.
> Read
the on-line version
of Macef
Mag! > |
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| EXPERIENCE |
DISCOVER EXPERIENCE,
DESIGN AND NEW IDEAS
FOR A YOUNG TRENDY HOME
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| THE WORLD SILVER SHOW |
Only Macef offers such an all-encompassing view of the sector.
Silver in 6500 sq.m of style, design, quality, workmanship and artisanal tradition to satisfy a demanding international public looking for Made in Italy.
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| BIJOUX |
 "BIJOUX, GOLD AND ACCESSORIES" discover the Macef world dedicated to the person, 4 entire halls where professional operators and those offering the latest trends can come together.
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CREAZIONI
HALL 1 - A 400 sq.m. area dedicated entirely to Italian and international artistic crafts by successful companies in the field, and by young, up and coming self-producing designers and/or artists.
Innovation, design, and research combined with exceptional technical and manual skills (direct descendants of artisanal tradition and skills), creating unique items with great character.
In collaboration with Artex- Centre for Tuscany’s Traditional and Artistic Crafts.
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Photogallery
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MACEF JANUARY 2008 |
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Home Trends
See Macef January 2008 on LEONARDO TV
[ play video ] |
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Macef World
Home life style trends at Macef
[ play video ] |
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MACEF WORLD
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Surprise effect
The pop up home
 A widespread
mood to be permeated by what happens outside,
constantly looking for a surprise effect. A
casual way of life which conceives mutability
and changement as opportunities. A fluid
existence with unpredictable paths, where people
identities are shaped by never-ending role
games. Improvisation is preferred to planning,
hazards to forecast.
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Nostalgia
The life storehouse
 A trend based on a continuous reuse of styles and behaviours from the past, as an immense, vital repertoire of images, icons, graphic and figurative references, which fashion system, advertising, design, and graphics draw from/on. A constantly renewed fascination which keeps going back by quoting and redefining a handful of archetypical images and mythical places.
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Lost Paradise
Back-to-nature living
 Home as a little and private paradise where you can find again the pristine space of the origins and a natural balance with yourself, the others and the environment. The core values of the daily back-to-nature experience are the olistic wellness, pursuit of freedom, authentic materials and places.
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SuperFlat
The bidimensional house
 An aesthetic trend based on two-dimensional expressiveness. Ultra-flat objects, flat surface that evoke the fluidity of the digital world. The lack of depth exalts the primacy of the gesture and the line. It's the graphic mark that becomes an object or a decoration with the aid of old (stencils, drawings, wallpaper) and new technologies (laser).
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Macef Design Award
Dining in 2015 at work - during travel - at
home. The award, named in memory of Massimo
Martini, the founder of Macef, is thought
for young designers from all over the world.
The participants have presented very
interesting works on the “possible future”
of cutlery, cookware, tableware and utensils
for the table and the kitchen.
>>
Click here for winners and projects>> |
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ART & FLOWERS
By Macef 2008
An real opportunity to get to know the
greatest national and international Floral
Designers, that have presented a different
theme every day in a crescendo of emotions,
ideas and tips. After the successful debut
of floral art at Macef September 2007, the
theme of this second edition has been “Music
& Flowers”: in a refined musical environment,
the designers have exhibited on the themes
San Valentines Day, Spring, Woman's Day,
Easter, and The Bride (with a fashion show
featuring wedding dresses). Organized by
Floral Designer, International School of
Floral Arts. |
Photogallery
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MACEF AND FOOD
Wiki Food Design 2.0
An overview of current and future on the
answers of the Design world concerning
matters linked to food consumption and
enjoyment. The tools that gravitate around
food and the food itself are the focus of
Food Design studies. Food Design 2.0 is the
new frontier of open source designing in
Food Design. Cocotte Minute, an exhibit on
the evolution of pressure cookers as a
cooking tool.
Food Design Store, an overview of products
where the design process of food design
makes the difference.
Directed by Paolo Barichella with Food
Design Studio and the participation of ADI
Delegazione Food Design |
Photogallery
>>
web >> |
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Exhibition of Christmas
decoration, toys, carnival and festivity items
www.festivity.biz |
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